// comparison
Mailchimp Premium vs. Klaviyo Email
pricing checked June 2026
Compare
$350/mo
Full marketing suite for larger teams
- Best for: Larger marketing teams with ecommerce workflows
- Model: per-contact
Cheaper start
$45/mo
Ecommerce-focused email/SMS with deep Shopify and segmentation hooks.
- Best for: Shopify/BigCommerce stores running revenue-attributed flows
- Model: per-contact
Pricing math
Klaviyo Email is 87% cheaper than Mailchimp Premium on starting plans — roughly $305/mo · $3,660/yr per seat.
Formula: monthly = pricier − cheaper · percent = round((monthly / pricier) × 100) · annual = monthly × 12
Verdict
Pick Klaviyo Email if you're shopify/bigcommerce stores running revenue-attributed flows. Pick Mailchimp Premium if you're larger marketing teams with ecommerce workflows.
Did this swap work for you?
Caveats
- Mailchimp Premium: Per-contact pricing scales aggressively
- Klaviyo Email: Pricing scales aggressively with list size
More comparisons
Other ways to swap Mailchimp Premium or Klaviyo Email.
🐝Mailchimp Premium vs Beehiiv Launch→🐝Klaviyo Email vs Beehiiv Launch→🟧Mailchimp Premium vs Substack→🟧Klaviyo Email vs Substack→✉️Mailchimp Premium vs Buttondown→✉️Klaviyo Email vs Buttondown→💌Mailchimp Premium vs Brevo Business→💌Klaviyo Email vs Brevo Business→✉️Mailchimp Premium vs Kit Creator→✉️Klaviyo Email vs Kit Creator→
Prices change often — verify on the vendor's site before switching.