Is Klaviyo Email cheaper than Loops?

Yes. On their starting paid plans, Klaviyo Email is about 55% cheaper than Loops — roughly $648 per seat per year.

Does Loops have a free plan?

Loops does not advertise an ongoing free tier as of pricing checked June 2026. Pricing starts at $99/mo for the 5k–10k tier.

Yes — Klaviyo Email's pricing page lists a free tier (Free up to 250 contacts; ~$45/mo at 5k contacts). Limits apply; see source for current caps.

Pick Loops if you're saas and founder-led teams. Pick Klaviyo Email if you're shopify/bigcommerce stores running revenue-attributed flows.

// comparison

pricing checked June 2026

Compare

💌

$99/mo

Modern product + transactional email for SaaS

Cheaper start

📧

$45/mo

Ecommerce-focused email/SMS with deep Shopify and segmentation hooks.

Klaviyo Email is 55% cheaper than Loops on starting plans — roughly $54/mo · $648/yr per seat.

Formula: monthly = pricier − cheaper · percent = round((monthly / pricier) × 100) · annual = monthly × 12

Pick Klaviyo Email if you're shopify/bigcommerce stores running revenue-attributed flows. Pick Loops if you're saas and founder-led teams.

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Other ways to swap Loops or Klaviyo Email.

Prices change often — verify on the vendor's site before switching.